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Ford Focus C-MAX receives allergy seal of approval
2004-01-15 - By Philip Byrne
For most people, a relaxing drive in the countryside is still one of life’s pleasures. For allergy sufferers, however, a spin in the car can easily turn into a sneezing, coughing, eye-watering disaster. Good news is at hand from Ford.
 The new Ford Focus C-MAX has become the first ever vehicle to be awarded the British Allergy Foundation’s ‘Seal of Approval’. Ford’s new multi-activity vehicle (MAV) was granted the distinction specifically for its allergy friendly properties.
The award will come as a boost for the many Irish people and their families who are affected by allergies. The ‘Seal of Approval’ is one of the more unusual endorsements the Focus C-MAX has been awarded in its short life to date, but one that recognises the growing problem of allergies in society today:
- in Europe, allergic reactions have increased by over 300% in the past 30 years
- 1 out of 3 Europeans will develop an allergy at some point in their lives
- in Britain, 4 out of 10 children have at least one allergy
The Focus C-MAX was specially developed to ensure the minimum possible allergy and health risk. Ford enlisted the help of the British Allergy Foundation to test all the materials that were used in the passenger compartment of the car, ensuring the least possible risk of an allergic reaction. The range of tests carried out including dermatological examinations and interior air quality analysis. The Focus C-MAX is fitted with a high quality pollen filter to keep it as free from contaminants as possible.
Launched in Ireland earlier this month, the Focus C-MAX combines the driving quality of the Ford Focus with the space and versatility of a compact MPV. It recently became the first car to be awarded a 4 star rating specifically for child protection by Euro NCAP.
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